VSBLTY Groupe Technologies Corp. (CSE:VSBY) (OTCPK:VSBGF) stock was up over 8% Wednesday afternoon to US$0.19 on the OTC after successful demos at not one, but two European trade shows in the past week.
Last week, the software technology company announced that it would be demonstrating its state-of-the-art digital display technology at two major trade shows, the Integrated Systems Europe (ISE) show in Amsterdam and EuroShop in Düsseldorf, Germany.
The ISE, which took place from February 11-14, is a showcase for the industry’s newest technologies and attracts over 1,300 exhibitors and is attended by more than 81,000 visitors. Meanwhile, EuroShop, the world’s most prominent trade show with exhibitors from 60 countries and visitors from a whopping 140 countries, takes place from February 16-20.
VSBLTY Groupe Showcases Digital Display Technology at Two Major Trade Shows in Europe
At ISE, VSBLTY Groupe Technologies not only showcased its live data dashboard but also had an eight-foot gondola with header screens and shelf strips that featured a high-impact retail promotion.
For EuroShop, VSBLTY Groupe teamed up with Sensormatic Solutions to highlight SYNERGY™ Loss Prevention Pedestals, which are used by retailers worldwide at entrances and exits to protect them from theft. The two companies are also demonstrating retail promotional display content, including headers, vertical banners, shelf strips, and tablets that showcase high-impact advertising, shopper analytics, and context-based security and loss prevention.
Apart from its display with Sensormatic, VSBLTY is also featured in the LU-VE Group booth with its European partner, H-Ventures. The booth demonstrates numerous solutions, including a “Magic Mirror,” which displays weather, news, and advertising in hotel bathrooms, and a “Fitness Mirror,” which shows fitness-related content, activities, and ads. The booth also showcases the company’s traditional vending machine and cooler, both of which are engineered to feature targeted video content to attract and inform customers.
At the event, VSBLTY Groupe Technologies also revealed its new emergency two-way calling safety feature, which enables an individual who is trapped in a disabled elevator to video chat with emergency response personnel to gain real-time updates on the status of the rescue team.
VSBLTY Groupe Stock Jumps 8% Following Successful Demos
VSBLTY’s stock movement over the last five days suggests that the innovative software has been well-received by the attendees at both ISE and EuroShop. The company’s US-listed stock has seen consistent trading volume and reached a high of US$0.26 on Tuesday.
However, according to Morningstar.com, the stock’s current price of US$0.19 is undervalued and trading at a 37% discount.
VSBLTY is a world leader in Proactive Digital Display™, which is used to transform retail and public spaces, as well as place-based media networks with SaaS-based audience measurement and security software that utilizes artificial intelligence (AI) and machine learning.
Investors who are interested in AI-driven tech solutions will want to keep an eye on VSBLTY to see what the company will do next with its suite of software solutions.
Featured Image: VSBLTY