Jacques Tortoroli, Charlotte’s Web’s Chief Executive Officer, said, “We have been developing this opportunity with Energy Hemp for some time and are proud to announce this new partnership to launch into Greater China.”
Charlotte’s Web Holdings, America’s industry leader in full-spectrum hemp extract CBD products, has signed an exclusive distribution agreement with Hong Kong-based Energy Hemp Biotechnology. Energy Hemp will have exclusive distribution rights for Charlotte’s Web’s THC-free broad-spectrum CBD products throughout Greater China, with initial availability anticipated for Hong Kong, Taiwan, and Macao, according to the conditions of the agreement. Gummies, capsules, and oil tinctures will be among the product SKUs, with hopes to expand the line over time. In 2023, Energy Hemp plans to open a flagship Charlotte’s Web retail store in Hong Kong, which will be owned and run by the company.
Furthermore, Tortoroli said, “This agreement is another significant example of Charlotte’s Web’s international expansion through an asset-light model with strategic local and regional partners – particularly in Greater China where hemp has been a vital part of its ancient cultural and medicinal history.”
Tortoroli also expanded on the need to have a trusted regional partner to bridge the regions and stressed Charlotte’s Web’s desire to maintain a high standard of innovation and quality for customers. The partnership, Tortoroli said, will be an essential piece in building a long-term relationship and developing roots in the Greater China area. The company also helps that the partnership brings about legal reform with regard to hemp.
The management team behind Energy Hemp is the same group that pioneered China’s cigar and luxury goods market. They manage the Davidoff brand of Switzerland, which is one of China’s most popular cigar brands. Executives from stem cell, neuron cell R&D and goods, skincare, supplement, and food R&D and products, and the FMCG market channel make up Energy Hemp’s management.
Energy Hemp Biotechnology Ltd.
Energy Hemp Biotechnology Limited was founded in 2016 in Hong Kong as a private limited business. The company was one of the first hemp platforms in Asia to focus on hemp product development and application. Its product portfolio includes hemp-based dietary foods, skincare, beverages, leisure products, and a variety of other items.
The company acts as an agent for a variety of hemp products from the United States of America, as well as having self-developed product lines such as health, skincare, and beverage. Energy Hemp is also a member of the China Narcotic Drug Association, a state-level policy-making body that oversees China’s hemp sector.
A Succinct Description of Charlotte’s Web Holdings, Inc.
Charlotte’s Web Holdings is the market leader in revolutionary hemp extract wellness products. The patented hemp genetics used in Charlotte’s Web branded premium quality goods are grown on a 100 percent American farm using organic and regenerative agriculture principles.
Charlotte’s Web maintains strict control over product quality and consistency thanks to its vertically integrated business model, which includes 20+ product lot testing for quality assurance.
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